It’s true that photographs are a great way to capture special moments but videos are one step ahead. Videos are collections of photographs with a sound that make memories more realistic. Indeed a picture is worth a thousand words but a video is worth a million. And whenever we talk about pictures and videos, the first thing that strikes everyone's mind is Instagram. It is one such social media platform that has gained popularity by leaps and bounds in the past couple of years. Not only Instagram but also many people have emerged as Social Media Influencers and thus, they have gained equal popularity with the help of it. With over 1 billion active users and 100 million posts uploaded daily, Instagram is undoubtedly winning social media engagement that’s why it is one of the best tools in a marketer’s toolbox.
Since pictures and videos have become an integral part of our lives in today's tech-savvy social media era, Instagram has been accepted widely and is trending among people (especially the youth).
Enduring the lockdown tenure could have been a Herculean task in the absence of social media and the internet.You got to believe that many people switched to Instagram during that phase in order to distract themselves from the psychological impact of the pandemic. As of July 2021, India was the leading country based on Instagram audience size with 180 million users accessing the photo-sharing and editing app, followed by the United States with 170 million users. Although, initially Instagram was known for posting pictures yet with time as new features were added to it the video content has taken the internet by storm. Especially the shorter video version- “the Instagram Reels”.
Instagram today is a robust platform where you can post your videos in several different ways such as - In-feed video posts, IGTV videos, reels and others to gain popularity. If you are just getting started and want to know how to post a video on Instagram that can get you fame and your product the revenue, here’s our comprehensive step-by-step instruction.
How to Post Videos on Instagram’s Feed:
Log in to your Instagram account and hit the circular profile icon available on the bottom, right-hand side corner, this will land you on your profile home page.
How to upload video on IGTV:
Videos that range in between 60 seconds and 90 minutes are categorized or called IGTV videos. IGTV videos are quite popular among many as it allows brands and marketers to post engaging videos that may exceed the minute time limit.
Let us have a look at the steps to be followed to make an IGTV Video:
How to make and post Instagram Reels:
Reels are the voguish concept that is taking social media by storm, initially, the reels video was of duration upto 30 seconds, but now it has been extended till 60 seconds.
Follow the steps below to post an Instagram Reel.
How to go Live on Instagram:
To start a live broadcast from the Instagram app
Always remember that when you save your live broadcast to your IGTV or download the broadcast from Live Archive, only the broadcast is saved, and not the things like comments, likes and viewers. It may take a minute for your live broadcast to save to your phone, especially if the videos are of longer duration.
How to Post Instagram Stories:
These are the simple steps you need to follow to post stories in the form of videos:
Since stories disappear after 24 hours, you can add all your favourite stories under the ‘Highlights’ section on your profile which will always be visible there.
The crux is that Instagram can prove itself to be very handy and highly useful for creating that splashing effect on social media. The app today provides various means of uploading your video content and you can choose which one to opt for depending upon its nature.
Hope this article guides you in creating some superb video content and rock the Instagram by creating the best quality videos.
Happy Stardom!